Brand

Branding.

Logos and colour basics for SLOAI. Lilac field, ink type, NeueBit: keep corners sharp and skip soft gradients.

↗ Dither tool

Visual identity by Gregor Žakelj.

0.1 / Guidelines

  • Colours: lilac #B9BCFF, ink #0a0a0a, white for forms.
  • Type:NeueBit Regular & Bold only (400 / 700).
  • Shape: no rounded corners, no drop shadows on cards.

0.2 / Logos

  • Black logo (SVG)

    Black logo (SVG)

    Primary logo on transparent background. Default for light surfaces.

    ↗ Download
  • Black logo (PNG)

    Black logo (PNG)

    Raster version of the primary logo for tools that need PNG.

    ↗ Download
  • Wordmark tight (SVG)

    Wordmark tight (SVG)

    Pixel-grid wordmark used in the site hero.

    ↗ Download
  • White on black (SVG)

    White on black (SVG)

    Inverted logo for dark backgrounds.

    ↗ Download
  • On brand lilac (SVG)

    On brand lilac (SVG)

    Logo on lilac field. For social posts or full-colour backgrounds.

    ↗ Download

Questions about branding or press use? info@sloai.org